The Best a Man Can Get...

(...and pretty good for a woman too.)

I've often wondered where it will all end. When Gillette brought out the Mach 3 in 1999 I thought they'd peaked. "Four blades surely," I thought, "is too much." And yet, Wilkinson Sword, "makers of the finest swords and knives in the world since 1772" (and David to Gillette's Goliath since the Sensor Excel days of '92), this week announce the release of Quattro, "the world's first four blade razor..." As if we're supposed to gasp in amazement...when to be honest, anyone who can count might have seen this coming. Four, after all, follows three. The sword makers turned cosmeticians may see themselves as a cut above the rest now, but in five years time will run into problems when U.N. Special Forces are called in to keep 9-blade razors - weapons of face destruction - off the streets.

Their rivals meanwhile are wise to explore other avenues and, having acquired Duracell International, release the truly awe inspiring - and I did actually gasp when I saw this - battery powered, vibrating triple-blade razor, the M3Power. Although a somewhat unnerving experience to hold three blades against your neck in an unsteady hand, the latest offering from Gillette delivers a remarkably close shave. And when I switch it off I can almost hear the boffs at Wilkinson Sword. "Got it!" they exclaim. "How about...five blades?!"